Stop watching
podcasts(of another LinkedIn achiever · "generational wealth" guru)Start building.
Without burning ₹50,000 on trial and error.
Build your own online brand with less than ₹1 lakh.
Follow a 90-day roadmap that tells you exactly what to do every single day. Choose the right product, find manufacturers, register your brand, launch your website, get your first customers with Instagram & Facebook ads, sell on Amazon & Flipkart, and reach your first ₹5 lakh/month.
The 90-Day D2C Operator System
12 execution phases · 163 action steps · 9 live calculators · 50+ SOPs



You have ₹50,000.
Or ₹1 lakh. Or ₹5 lakh.
Good. That's enough to start. Here's what you don't need:

9 live calculators.
Run your numbers before you spend a rupee.
Margin, RTO, break-even, ROAS, LTV, pricing, inventory. These are the real screens, with real example numbers.
Because I've already spent the money you're about to.


9+ years running supply chain and operations for consumer brands. Helped scale Atomberg's operations from ₹400 crore to ₹1,200 crore. Led national distribution at Eureka Forbes, a ₹3,500 crore business. Built my own D2C brands, including the ones that failed and taught me the most.
I'm not a marketer who found out courses sell. I'm an operator who knows the exact numbers that quietly kill D2C brands: RTO, margins, MOQ, CAC, and the order you have to get them right in.


Things you'll actually use,
not videos you'll forget.
Your competition isn't another course. It's the version of you still "researching" six months from now.
The internet sells you motivation, courses and agencies. None of them tell you exactly what to do tomorrow. So you watch one more video. That isn't learning. It's expensive procrastination, and it's how first-time founders lose a year.
This is not a course.
It's your operating manual.
No lessons to binge. No modules to forget. A step-by-step system that tells you what to build, what to ignore, and where every rupee goes, in the exact order the decisions hit you.

Meet the co-founder you couldn't afford to hire.
Not a teacher. Not a mentor. Not a YouTuber. An operator who already made the expensive mistakes, so you skip them.
ChatGPT answers the question you ask.
This tells you which question to ask next.

13 weeks. 6 phases.
Every milestone mapped.
Not "watch when you feel like it." A real checklist for each phase, from finding your idea to your first ₹1 Lakh month. Swipe through the exact system.
Where every rupee goes.
₹1,00,000 deployed the way an operator would, not the way a course tells you to.
Spend the ₹20,000 validation budget first. If the numbers don't work, you just saved the other ₹80,000. That one habit alone is worth more than the price of this system.
Not a waitlist.
People already building.
Don't quit your job.
Don't burn your savings.
Build this after work, at night and on weekends, until the numbers prove it's time to go all in. That's how you start a real business without betting your life on it. This system is designed for exactly that: an operator's pace, not a hype cycle.
There are four ways
to do this. Only one tells you what to do next.
| Free YouTube & gurus | ₹30,000 cohort | ₹50k/mo agency | D2C Acquisition.Lab | |
|---|---|---|---|---|
| What it costs | Free (months lost) | ₹30,000 | ₹50,000+/month | ₹1,999 once |
| Tells you what to do next | ✕ | ~ | ✕ | ✓ |
| Built by an operator, not a marketer | ✕ | ~ | ✕ | ✓ |
| 9 live calculators + 50+ SOPs | ✕ | ~ | ✕ | ✓ |
| Works around your day job | ~ | ✕ | ✕ | ✓ |
| You own every decision | ✓ | ~ | ✕ | ✓ |
| If it's not for you | No refund | Rarely | Locked in | 7-day refund |
Free content gives you information. A cohort gives you a schedule. An agency gives you a bill. Only an operating system gives you the next step, in order, that you own for life.
Costs less than
one dinner out.
- 90-day operating system, week by week
- 163 action steps in the right order
- 9 live calculators (margin, RTO, CAC, ROAS…)
- 50+ copy-paste SOPs and templates
- Lifetime access and every future update
You're not paying ₹1,999 for information. You're paying it to not lose ₹3-5 lakh and a year learning this the hard way.
Try it for 7 days. Risk-free.
If it's not for you, message us on WhatsApp within 7 days. Full refund. No forms, no questions, no "are you sure". I'd rather you trust me than feel stuck with something you won't use.
Straight answers.
Is this just another course?
No. A course teaches you concepts and leaves you to figure out the order. This is an operating system: 163 action steps in the exact sequence the decisions hit a first-time founder, plus the calculators and SOPs to execute each one. You're never left wondering “so what do I do now?”
I have a full-time job. Will I have time?
Yes. It's built to run at an operator's pace, nights and weekends. Each week has one clear job. You don't quit anything until your own numbers tell you it's time.
I don't have a product idea yet. Is this for me?
Especially for you. Weeks 1 and 2 are about finding an idea that fits your budget and validating real demand before you spend a rupee on inventory. Most founders skip this and pay for it later.
How is this different from free YouTube content?
YouTube gives you a thousand disconnected tips. This gives you the order. Which decision comes first, what number has to be true before the next step, and where every rupee goes. Information is free. Sequence and judgment are what you're paying ₹1,999 for.
Do I need technical skills or a developer?
No. Week 7 walks you through building the store yourself, no code, no developer. If you can use WhatsApp and a spreadsheet, you can do this.
Is ₹1,999 really the full price? Any hidden fees?
Yes, one-time, lifetime access, including every future update. No monthly fee, no upsell wall. It's the founding-member price and it's going up to ₹4,999 soon.
What if it's not for me?
7-day, no-questions-asked refund. Message us on WhatsApp within 7 days and you get every rupee back. No forms, no “are you sure”, no friction.
Stop researching.
Start building.
Your co-founder is ₹1,999, one time. Lifetime access. Going to ₹4,999 soon. The only thing between you and your first order is the decision to start.